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Our International Talent team has been working with The Culture Factor Group to enrich the decision-process of executive level international moves and to ensure we support candidates in the best possible way on their journey into a new McDonald’s market. With this work we are creating higher awareness that it is not only about professional skills and intercultural competencies in general, but about the cultural specifics and nuances of the respective target market that contribute to a successful international move. Therefore, we are using a combination of the Culture Compass, Cultural Adaptability Profile and executive debriefs. The assessment and debrief process was seamless, insightful, and highly actionable — it sparked meaningful conversations among the participants and their teams and gave them a deeper understanding of cultural dynamics, even between neighboring countries. It was very easy and highly practical to implement and execute this approach in our business – together with The Culture Factor Group.

We have leveraged the tools and frameworks provided by The Culture Factor Group, including the multi-focus model and the national dimensions tool. This journey has integrated culture into the business language, enabling us to align strategies with tangible performance outcomes. For me, it’s been an incredibly rewarding experience, proving that culture truly drives business success.

Our relationship with The Culture Factor Group goes back a long way. It's inherently a source of competitive advantage for us.

The cultural dimensions [...] became foundational to our approach, by understanding them, we adapted our communication, meetings, and decision-making processes to be more inclusive, ultimately improving our company culture.

Further developing the intercultural competencies of our leaders is an important part of our Euroports Leadership Programme. We selected The Culture Factor Group to deliver a workshop on understanding and managing cultural differences and their impact on communication and behaviour in our global organisation. The workshop was very impactful and the feedback from the participants overwhelmingly positive (score 4.5/5). We highly recommend The Culture Factor Group and will certainly continue to work with them for future programmes.